Friday, July 13, 2018

New Tourism Board?


So, the TD (Totally Decatur) reports that our incredible Florence Tourism Board is pleased with a marketing campaign that Rob “I’d rather be in Nashville” Carnegie has now bought (too bad they didn’t report how much this campaign is costing $$ Cha-ching) to promote Florence.  With a tiny 1% increase in tourism over last year, I would be ashamed to admit I was pleased with anything Canada Rob is doing. Well, unless you are interested in his music career in Nashville which from his Facebook page is booming, as it should be.  He spends more time in the Music City than he does in Florence. Alabama.  



One of Carnegie's Most Innovative Promotions



But back to our top-notch tourism board.  I am so glad that we have marketing gurus like Larry McCoy inserting his valuable tourism and marketing experience into the decisions made about how to advertise Florence Tourism.  It appears he doesn’t approve of billboards because he doesn't know who is seeing them. I am guessing he can’t see billboards with those big bushy eyebrows covering his eyes. 

From my understanding, the 5 members of the Florence Lauderdale tourism board is made up of 2 members appointed by the Lauderdale County Commission and 2 members appointed by Dick Jordan, oh excuse me, the Florence City Council. Then the final spot is a joint appointment meaning that the city and county have to come to a mutual agreement of who to appoint.  I bet that's an interesting conversation.  Call your commissioner or your council person and demand that we have NEW board members with tourism related experience.  Maybe EVEN a HOTEL representative.  Just the fact that they actually declare they are pleased should be an immediate dismissal of their board appointment.




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